Significant benefits in making ideas, situations and options visible.


Can range from informal models (post it notes on a table) to very detailed complex models using specific notation.


Emphasis on ensuring models enhance communication.


Should be as clearly understood by intended audience as creators.


  • Why
Rationale, ends and means
  • Where
  • Who
People & Responsibilities
  • What
Data & Relationships
  • When
Events, time & scheduling
  • How
Processes & Outputs

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